The Untold Story Behind Hoda Kotb’s Shock Decision to Quit Today—And Why NO Sum of Money Was Going to Change Her Mind

When Hoda Kotb announced her departure from NBC’s Today, the news sent shockwaves through the industry and left fans reeling. After nearly 30 years at the network—and more than a decade as one of morning television’s most beloved hosts—why would she walk away from a job that reportedly paid her between $7 million and $8 million a year?

While many speculated that contract disputes or network drama were at play, insiders reveal that no amount of money could have changed Hoda’s mind. This wasn’t about a pay cut or a power struggle—it was something much deeper.

A Life-Changing Wake-Up Call

According to sources close to Hoda, her decision wasn’t made overnight. It was the result of years of personal reflection and a realization that she was missing out on the most important moments of her life.

At 60 years old, Hoda had two young daughters, Haley (8) and Hope (5), both of whom she adopted later in life. Being a mother was always her biggest dream, but balancing the demands of Today—with its early morning call times, constant travel, and intense workload—meant she was sacrificing precious time with her girls.

A close friend revealed:

“Hoda loves her job, but at the end of the day, she loves being a mom more. She realized she was missing first milestones, school drop-offs, bedtime stories. No amount of money could replace those moments.”

The final straw reportedly came when Hope faced a serious health issue last year. Though Hoda never shared full details, she took an extended leave from Today to focus on her daughter’s well-being. That experience put everything into perspective for her.

“It was a turning point,” the insider added. “She knew then that she had to make a change. Nothing mattered more than being fully present for her kids.”

Hoda Kotb To Depart 'Today' Early Next Year

Did NBC Try to Convince Her to Stay?

Reports initially swirled that NBC tried to keep Hoda on board by offering her a hefty contract renewal—but she had already made up her mind.

“It wasn’t about the money,” a source at NBC revealed. “They could have doubled her salary, and she still would have walked away. She knew in her heart that it was time.”

Executives at the network were reportedly blindsided by her decision. After all, Hoda was one of the most trusted and beloved figures on Today. Viewers adored her warm, authentic personality, and she had great chemistry with co-host Savannah Guthrie.

Even her Today colleagues were stunned. Craig Melvin, who eventually took over her seat, admitted he was shocked when she broke the news to him in person.

“I thought maybe something was wrong, that she was sick or being forced out,” Craig confessed. “But she just looked at me and said, ‘No, Craig. I’m okay. I’m just ready to go.’”

What’s Next for Hoda?

For now, Hoda is embracing her new chapter outside the pressures of live television. While she hasn’t ruled out returning to TV in some capacity, sources say she is prioritizing family time, personal projects, and travel.

“She’s always been a storyteller,” a friend shared. “Don’t be surprised if she writes another book or launches a new platform where she can connect with people on her own terms.”

Fans, meanwhile, have taken to social media to express both sadness and support for her decision. Many say they respect her choice to put her family first—and can’t wait to see what she does next.

“Hoda is the definition of class and heart,” one viewer tweeted. “She gave us so much for so many years. Now it’s her turn to live life on her own schedule.”

What Is Hoda Kotb Doing Now? (March 13) | NBC Insider

Final Thoughts

Hoda Kotb’s decision to leave Today wasn’t about money, ratings, or behind-the-scenes drama. It was about something far more valuable—time, love, and being present for the people who matter most.

In the fast-paced world of TV, it’s rare to see someone walk away on their own terms—but that’s exactly what Hoda did. And in doing so, she reminded us all of one simple truth:

💛 The greatest success in life isn’t about how much you earn—it’s about who you love and how you spend your time.

What do you think about Hoda’s decision? Do you support her choice? Let us know in the comments below! 👇💬